# 3. Find best bet ZIPs

Market View can help you get really specific and look at specific ZIP codes. Here's how we might show that information for our example school.

![](/files/HATiV03nkM6eWnSXsLjW) ![](/files/8mJvnKhYK7utTH6S7YRt)

![](/files/59xBb9eP6szTsLFzXpwm) ![](/files/tMP9OMlGGhAJMczd5LsH)

{% hint style="info" %}
Click on the images below to see them full screen.
{% endhint %}

At the end of this 10-minute tutorial, you will have artifacts like these four slides.

## Getting Detailed Information for Different ZIP Codes in Map View

First, navigate to the **Map View tab**.

![](/files/NwtgnjzDdz06KTwJRiFd)

Fill in the underlined items on the left and click **Show me the results**. The Map will update based on your search criteria.

## Sort ZIP codes by median income, number of children, and number of children of color

You can **Sort by** median income, number of children, and number of children of color to start refining your search. 

![](/files/eyMgaYrCfFVrtLJjyEl8)

## Show 5-year Forecast

We can take a look at how the market might change in the next 5 years by clicking the **2025 Forecast** checkbox.

![](/files/H5p4eNcpJHcBIRH8BoXE)

You can get more detailed data by clicking the **Your Data** and **Demographics** accordion toggles. 

![](/files/W32Yrz3i1QoP9oalk4zF)

Now that you have the data you're interested in, you can start putting together a slide that tells a data-rich story. 

Here's an example where we are showing the total addressable market for the 20001 ZIP code and what the numbers for a five-year goal of 0.5% might look like. 

![](/files/8mJvnKhYK7utTH6S7YRt)

That's it! You're ready to get detailed data for your school's local market and tell your data story.


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